Our Advantages
GLOBAL
First time a media can be measured with the same system. Agencies and advertisers can plan and buy Out-of-Home panels measured with compatible and global ratings from Dubai to Rome.
AFFORDABLE
Tradicional OOH research is expensive due to fieldword cost. Instead of thousands of “ad-hoc” surveys we use Big Data to discover city traffic flows.
SCALABLE
From a single billboard, to a city, to a continent, you will get the Out-of-Home metrics that you need. One wave, or two or whatever you want. We haven´t a suscription plan so each company can obtain the data that needs in a flexible and individal system of Out-of-Home ratings.
Accredited
MetricOOH will be the first Out-of-Home sttudy for billboards and urban furniture to obtenin accreditation from US Media Rating Council.
About
MetricOOH is born to be the first company with global and standard metrics, thanks to its unique application of spatial technology. It capitalizes on the technological and professional experience of CUENDE.
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CUENDE Infometrics
Market Reseach company especializated in OOH audicence measurement since 1991.
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MAXAR
Lider in satellite image and owner of the satellites with higger commercial resolution