PAMRO-logo_medium

Daniel Cuende awarded “Best Paper” prize in Pamro Congress at Zimbabwe

Daniel Cuende, Innovation Manager at CUENDE Infometrics, and Max Richman, Data Scientist at GeoPoll, was awarded the “Best Paper” prize in Pamro 2016 Congress. The event was held in Victoria Falls (Zimbabwe), during the event Daniel Cuende and Max Richmand made a presentation showing the PanAfrican OOH Audience Measurement system, develop by both companies, and[…]

Cuende_GeoPoll_Kantar_logos

GeoPoll, Kantar Media, and Cuende Announce First Pan-African Out of Home Measurement Product

Global leaders in audience research use satellite imagery and mobile survey data to measure OOH reach in Africa GeoPoll (www.GeoPoll.com), Kantar Media, and Cuende are pleased to announce the launch of “Pan-African OOH”, the first data product to regularly measure consumption of Out of Home mediums across Africa.  This joint product uses a consistent methodology[…]